Modelabel, Corporate Design

Corporate design for a ficticious, fashion label called “Daisy van Diamond”. Logo, letter heading, businesscards, flyer, hangtags, invitation cards, website and a design manual.

Hidden wire-o binding.

The tail band runs like a common thread through the whole booklet.

Explanation of the concepts of the design ...

... and presentation with some examples of imagery

The signet or logo

The corporate typeface: Thesis in three different variations

The hangtag or pricetag

Postcards and flyer

Screendesign for the website

© Marc Müller 2013